Best Promotional Products for Employee Onboarding Packs
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A new hire decides how they feel about a job in their first few days, often their first few hours. Before they've filed a single HR form or attended their first team meeting, a well-considered employee onboarding pack tells them something important: this organisation planned for you. It's one of the simplest, most cost-effective ways to shape that first impression, provided the items in it are genuinely useful, not just branded.
Why Onboarding Packs Matter More Than They Might Seem
For hybrid and remote teams especially, a physical welcome pack fills a gap that used to happen naturally in an office ā a tour, an introduction to the team, a desk already set up and waiting. For many new starters, particularly those working remotely, a welcome pack is one of the only tangible, physical touchpoints they'll have with the company in their entire first week.
What Makes a Good Onboarding Item, Specifically
The same principle that applies to promotional merchandise generally applies here, only more so: usefulness beats novelty. An onboarding pack is meant to support someone actually starting a job, not just introduce them to your logo. As covered in our guide on what makes a good promotional product, the strongest test is whether an item would still be wanted even without a logo on it ā and that test applies just as much to a welcome pack as any other campaign.
A5 Notebooks: The Foundation of Most Onboarding Packs
A notebook is one of the most consistently included items in a welcome pack, and for good reason ā a new starter has a genuine, immediate need to take notes during their first days of training and induction. As covered in our guide on custom branded A5 notebooks, the range spans budget options like the Kraft A5 Notebook from $3.66 ea through to premium styles like the Swiss Peak Heritage A5 Notebook from $24.21 ea, giving you room to match the notebook to your onboarding budget and the seniority of the role.
Drinkware: The Second Most Common Inclusion, and With Good Reason
A branded drink bottle or reusable coffee cup gets used daily, sits on a desk in every video call, and is genuinely useful from day one, rather than being purely decorative. Our eco bottle and reusable coffee cup ranges offer options suited to almost any onboarding budget.
Stationery Sets: Practical, and Genuinely Long-Lasting
As we've covered on our stationery sets page, pens, rulers and pencils remain useful for months or years after they're received, giving ongoing brand exposure well beyond the first week. Combined with a notebook or drink bottle, a stationery set rounds out a practical, professional onboarding kit without a large budget commitment.
A Desk Mat for a Genuinely Complete Workspace
If your onboarding pack is meant to set a new starter up properly, a desk mat is a genuinely practical inclusion that sits in front of them for their entire working day. Our Tasktamer Desk Mat, made from eco-friendly recycled RPET, is a strong fit for organisations wanting to pair a useful item with a sustainability message.
Lanyards: Practical from Day One
If your organisation issues ID cards or building access passes, a branded lanyard is a genuinely functional inclusion rather than an added extra, and our Staff and Visitor lanyard styles are available from as little as $1.20 ea with a fast 5 working day turnaround.
Apparel and Headwear: One-Size Simplicity for Distributed Teams
For organisations with remote or geographically spread teams, apparel like caps or beanies works well precisely because it's one-size-fits-most, simplifying fulfilment when you're not able to size each new hire individually.
Building a Tiered Onboarding Pack
Not every role needs an identical pack. As covered in our guide on choosing promotional products on a fixed budget, it's reasonable to build a standard pack for general new hires and a more premium version for senior or executive starters, rather than applying one flat budget across every role.
Timing Matters as Much as Product Choice
An onboarding pack that arrives after a new starter's first day has already lost much of its impact. As covered in our guide on how far in advance to order promotional products, it's worth ordering onboarding stock ahead of expected hiring volume, rather than placing a reactive, individual order every time someone new joins, which drives up cost and limits your product choice.
A Simple Onboarding Pack Checklist
- Does every item have a genuine, immediate use in a new starter's first week?
- Have you included at least one item they'll keep using for months, not just the first day?
- Does the pack suit both in-office and remote starters, if you have both?
- Have you planned pack quantities ahead of hiring volume, rather than ordering reactively?
- Is there a distinction between a standard pack and a more senior or executive version?
Frequently Asked Questions About Employee Onboarding Merchandise
What are the most commonly included items in an onboarding pack? A notebook, drinkware (a drink bottle or reusable coffee cup), and stationery are among the most consistently included items, since they're genuinely useful from a new starter's very first day.
Should onboarding packs be the same for every role? Not necessarily. Many organisations use a standard pack for general new hires and a more premium version for senior or executive starters.
How far in advance should onboarding pack stock be ordered? It's generally more cost-effective to order ahead of expected hiring volume in batches, rather than placing an individual reactive order for each new starter.
What items work well for remote or distributed teams? One-size items like caps and beanies simplify fulfilment, while a physical welcome pack in general gives remote starters a tangible touchpoint with the company that digital onboarding alone can't provide.
Does an onboarding pack need to be expensive to be effective? No. A practical, genuinely useful pack ā a notebook, a pen, a drink bottle ā is often more effective than an expensive item that doesn't suit a new starter's actual first-week needs.
Building an Onboarding Pack for Your Organisation?
Tell us your typical hiring volume and budget, and we'll help you put together a practical, well-considered onboarding pack, with options for a more premium senior-level version if needed.
Browse our Employee Onboarding Packs & Welcome Pack Merchandise collection or contact Campbell ID for a fast, obligation-free quote.
Related articles:
- How to Choose the Right Promotional Product for Your Audience
- Custom Branded A5 Notebooks: Benefits, Branding & Best Use Cases
- Custom Branded Desk Mats: Everyday Office Branding
- How to Choose Promotional Products When You Have a Fixed Budget
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