Product Overview
The BIC® Cristal® Expression takes one of the world's most iconic pens and transforms it into a premium branding opportunity. Built on the legendary BIC® Cristal® platform, this modern version combines the writing performance trusted by millions with BritePix™ full-colour digital printing, allowing your logo, artwork and marketing message to be reproduced in vibrant, high-definition colour across the barrel. The result is a promotional pen that not only writes brilliantly but also captures attention wherever it's used.
Since its introduction, the BIC® Cristal® has become one of the best-selling pens in history, recognised for its distinctive hexagonal barrel, comfortable grip and exceptionally smooth writing performance. Recipients immediately recognise the BIC® name and associate it with quality, reliability and longevity. That familiarity makes the Cristal® Expression far more than just another promotional pen—it becomes a product people trust, keep and continue using long after your campaign has finished.
What makes the Cristal® Expression stand apart is its outstanding branding capability. Using BritePix™ digital print technology, complex logos, gradients, photographic images and colourful campaign graphics can be reproduced with exceptional clarity. This makes it an excellent choice for organisations wanting to showcase detailed branding that traditional pad printing simply can't achieve. Whether you're launching a new product, promoting a national campaign or strengthening your corporate identity, the Cristal® Expression ensures your branding is presented at its very best.
Perfect for conferences, government departments, universities, customer giveaways, retail promotions and large-scale corporate campaigns, the BIC® Cristal® Expression delivers the ideal combination of iconic design, premium branding and dependable everyday performance. It's a promotional product that reflects the quality of your organisation while providing recipients with a pen they'll genuinely enjoy using every day.
Best For
- Corporate marketing campaigns
- Government departments
- Universities and schools
- Conferences and trade shows
- Customer giveaways
- Retail promotions
- Staff onboarding packs
- National brand campaigns
Key Features
- Genuine BIC® Cristal® Expression
- Premium BritePix™ full-colour digital printing
- Iconic BIC® Cristal® hexagonal barrel
- Smooth, reliable BIC® writing performance
- Ideal for detailed logos and colourful artwork
- Lightweight and comfortable design
- Long-lasting everyday writing
- Trusted BIC® quality
Specifications
- Brand: BIC®
- Product: Cristal® Expression
- Print Method: BritePix™ full-colour digital printing
- Barrel: Classic hexagonal design
- Ink: Quality BIC® ballpoint ink
- Decoration: Full-colour custom branding
Why Choose Genuine BIC®?
Few writing instruments have influenced the world quite like the BIC® Cristal®. Trusted for generations, genuine BIC® products are renowned for their exceptional manufacturing quality, consistent writing performance and instantly recognisable design. Choosing BIC® means your promotional merchandise carries the reputation of one of the world's most respected stationery brands, helping enhance both the perceived value of your giveaway and the credibility of your organisation.
Unlike generic promotional pens that often compromise on writing quality or branding capability, genuine BIC® products are engineered to deliver reliable everyday performance while providing outstanding decoration results. Combined with BritePix™ digital printing, the Cristal® Expression offers one of the most effective ways to showcase your brand on a promotional pen that recipients are genuinely likely to keep and use for months or even years.
Whether you're promoting a national marketing campaign, exhibiting at a trade show, welcoming new employees or distributing branded merchandise to customers, explore our complete range of Custom Branded BIC Pens. Campbell Identification supplies genuine BIC® promotional products trusted by Australian businesses, government agencies and educational institutions to deliver premium writing instruments that maximise brand recognition.
Colours: Black, Red, Green, Blue
Materials: Plastic
Size: 15 cm x 0.7 cm