Elevate a global classic with the BIC® Cristal® Expression — an iconic pen reimagined for high-impact brand visibility. Combining the trusted reliability of the original BIC® Cristal® with advanced BritePix™ digital printing, this pen transforms into a fully customisable branding canvas, perfect for campaigns, events, and large-scale corporate distribution.
Available in four popular ink colours — blue, black, red, and green — it delivers consistent writing performance while showcasing your design in vibrant, full-colour detail. With its recognisable shape and everyday utility, the BIC® Cristal® Expression ensures your brand stays in hand, in sight, and in use.
Branding capability: Full-colour BritePix™ digital print across barrel
Brand impact: Maximum exposure through a globally recognised pen, combining high-volume distribution with standout, full-colour branding
